Michael Friedman is a highly experienced sales and marketing leader with more than 30 years of experience and a proven track record of consistently exceeding sales goals and achieving strategic targets.


As a detail-oriented and results-focused executive, he is always seeking to improve and refine processes to reduce cycle time, improve the client experience, and positively impact the bottom line. He has 30+ years of experience in various capacities within industries including Vacation Rental: Marketing, Executive Coaching, Franchising and Entrepreneurship, Hospitality, Travel, and Real Estate. Michael is a powerful addition to Vacation Rental University as its President.

Michael has significant experience leading and implementing successful training and development programs that increase sales and return on investment.  Has enabled large companies and single entrepreneurs to achieve their goals quickly and efficiently.

Throughout the years,  Michael has developed real estate and vacation rental training programs that have been implemented nationally and have grown industry professionals’ businesses from 240% to over 1000%. Michael was also ranked “Top 1% Real Estate Agent” nationally for 7 consecutive years.

Michael’s areas of expertise include:

  • Training & Development Programs

  • Coaching & Mentoring

  • Consultative Sales

  • Executive Coaching

  • New Talent Development